Hello there.

Welcome to my website.

justinepowelldesign is the creative practice of Justine Powell specialising in brand identities, art direction, print design and digital design and development for a wide range of clients. Based in Dharawal country (Wombarra | Illawarra), the previous decade of Justine’s 25+ year practice has seen a shift towards regional arts organisations, preferring projects and works fore-fronting contemporary First Nation cultures, progressive socially engaged cultural practice and deep community connections in regional New South Wales.

With a multi-disciplinary approach, Justine brings concept-driven visual strategies to life through thoughtfully crafted printed and digital implementations. Her approach across mediums is conceptual and holistic, guided by an interest in colour, tactility and composition.



Art Direction
Web Design & Development
Best-practice UI/UX
SEO Strategy & Optimisation
Google Analytics & Google Tag Manager
Print & Publishing Design
Marketing & Collateral Design
Packaging Design
Brand & Identity Design
Brand Strategy
Marketing Strategy & Design
Social Media Strategy & Design
eDM Strategy & Design
Motion Graphics
Content Development
Signage & Wayfinding
Experience Design
Creative Consultation
Production Management


Our studio is located on Dharawal Country. We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Owners of Country throughout Australia. We pay our respects to Elders past, present and emerging, celebrate their continuing culture and the contribution First Nations people make to the life of this region and our country.

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